- Format
- Pet soft chews
- Daily serving
- 2 pet soft chew
- Units per pack
- 60 pet soft chew
- Servings / pack
- 30
DAT Supply white-label soft chew for dogs, delivering a botanical calming stack for travel, noise and changes in routine. Standard specification: 3 g semi-moist chew on a plant-flour base, 60 chews per pack (180 g net), induction seal and child-resistant cap, natural Pork flavour. Serving is 1-2 chews per day by bodyweight, so one pack covers 30-60 days. Stand-up pouch and 30-count trial pack also available. Classified as complementary feed in the EU; claims are presented as structure and function support, not as treatment. Minimum order 1,000 packs. Standard production lead time is approximately 8 weeks after formula/specification, artwork and payment are approved. Shipping/transit is additional.
A three-ingredient calming stack for dogs
Dog Calming Soft Chews stacks three confirmed actives — valerian root extract, ashwagandha and thiamine mononitrate — in a semi-moist chew on a plant-flour base, Pork flavoured and sealed in a bottle with a child-resistant cap. The daily amount is set by the animal's bodyweight rather than a fixed count.
That three-ingredient stack is noticeably larger than a single-active chew, suited to a pet brand wanting a built-out botanical calming concept for travel, noise or routine-change days, reviewed for species fit and positioned as daily-use wellness rather than a veterinary or medical product for anxiety.
Where a built-out calming stack sits in a dog range
Dog Calming Soft Chews is catalogued under Pet Supplements, the grouping the catalogue's registry describes as serving pet brands building cat and dog supplement ranges, positioned as the more built-out calming option in the range.
Its three-ingredient stack is notably larger than cat-calming-soft-chews-dspc019, the catalogue's cat calming chew, which is formulated on L-theanine alone — a genuine species-specific difference in formulation depth, not the same recipe relabelled for two species, and evidence species review actually changes the formula, not just the flavour.
Personalising and ordering the Dog Calming Soft Chews formula
Personalization covers approved flavour, colour and shape on this exact three-ingredient formula. Palatability review comes first — a chew a dog refuses never reaches production, whatever the calming stack behind it.
Changing the active stack, its amounts, or introducing a new claim moves the project into Formula Adaptation instead. Samples are reviewed for species acceptance before production, and label claims plus market compliance remain the brand owner's responsibility throughout the order, per the same doctrine every DAT chew SKU follows.
The actives in the standard formulation. Your final formula is confirmed with you before production.
Formula & nutrition
Values shown per recommended daily serving · % NRV (EU).
Active ingredients
| Active | Quantity | % NRV |
|---|---|---|
| Hemp Seed Oil | 100 mg | — |
| Hemp Expeller (protein) | 100 mg | — |
| Organic Chamomile Dried flower heads, powder, extract (standardised to apigenin or essential oil) · Matricaria chamomilla (Flower heads) | 100 mg | — |
| Colostrum Powder, capsule, liquid | 100 mg | — |
| Organic Passion Flower | 60 mg | — |
| L-Tryptophan | 45 mg | — |
| Valerian Root Extract Extract · Valeriana officinalis (Root) · Standardized to 0.8% valerenic acid | 40 mg | — |
| Organic Ginger Root Zingiber officinale (rhizome) | 40 mg | — |
| Ashwagandha Extract Withania somnifera (root) | 25 mg | — |
| Vitamin B1 Thiamine mononitrate | 12.5 mg | 1136% |
Analytical constituents
The declared analytical constituents for this complementary feed.
| Constituent | Value |
|---|---|
| Crude Protein (min) | 14 % |
| Crude Fat (min) | 10 % |
| Crude Fibre (max) | 5 % |
| Crude Ash (max) | 6 % |
| Moisture (max) | 20 % |
6 studies · 2 active ingredients
View science →Product characteristics
- GMO-free
- Artificial colour-free
- Artificial flavour-free
Recommended use
Take 1-2 chews daily. Do not exceed the recommended daily intake. Food supplements should not be used as a substitute for a varied and balanced diet and a healthy lifestyle.
Warnings
- Complementary feed for cats and dogs. Provide access to fresh drinking water. Consult your veterinarian before use if your animal is pregnant, nursing, on medication, or has a diagnosed condition. Not for human consumption.
View all warnings & declarations
- Store in a cool, dry place away from direct sunlight. Keep the pack tightly closed.
Allergens & declarations — 1 declarable
- Cereals containing gluten No
- Crustaceans and products thereof No
- Eggs and products thereof No
- Fish and products thereof No
- Peanuts and products thereof No
- Soybeans and products thereof may_contain
- Milk and products thereof No
- Nuts No
- Celery and products thereof No
- Mustard and products thereof No
- Sesame seeds and products thereof No
- Sulphur dioxide and sulphites No
- Lupine and products thereof No
- Molluscs and products thereof No
Science behind the formula
Published research on the active ingredients in this product. Shown for reference only — we make no claim beyond the permitted EU wording. Strongest evidence first; studies are on the ingredient, not this finished product.
6 studies on 2 active ingredients
Organic Chamomile
- Organic ChamomilePeer-reviewed studyModerate evidence
Chamomile consumption and sleep quality: a systematic review
- Population
- Adults with poor sleep
- Studied dose
- 200-400 mg extract daily
- Duration
- 2-4 weeks
Systematic review of 12 studies found chamomile modestly improves sleep quality, especially in elderly and postpartum women.
DOI 10.1016/j.sleh.2019.01.001 PMID 30928139 - Organic ChamomilePeer-reviewed studyModerate evidence
Chamomile extract for generalized anxiety disorder: a randomized double-blind placebo-controlled trial
- Population
- Adults with GAD
- Studied dose
- 220 mg extract (1.2% apigenin) daily
- Duration
- 8 weeks
RCT with 57 patients showed chamomile extract (220 mg/day) significantly reduced anxiety symptoms compared to placebo.
DOI 10.1016/j.phymed.2009.04.007 PMID 19427722 - Organic ChamomilePeer-reviewed studyLimited evidence
Chamomile tea for colic in infants: a randomized controlled trial
- Population
- Infants 2-8 weeks old
- Studied dose
- 150 ml tea daily
- Duration
- 1 week
Chamomile tea reduced crying time in colicky infants compared to placebo.
DOI 10.1007/s00431-012-1851-7 PMID 22903782
Colostrum
- ColostrumPeer-reviewed studyModerate evidence
Bovine colostrum supplementation and immune function in athletes: a systematic review and meta-analysis
- Population
- Athletes
- Studied dose
- 10-60 g/day
- Duration
- 2-12 weeks
Meta-analysis of 12 RCTs found that bovine colostrum supplementation reduced upper respiratory tract infection incidence in athletes.
DOI 10.1007/s40279-019-01130-1 PMID 31215007 - ColostrumPeer-reviewed studyModerate evidence
Bovine colostrum supplementation and intestinal permeability in athletes: a randomized controlled trial
- Population
- Male runners
- Studied dose
- 20 g/day
- Duration
- 2 weeks
RCT in 12 male runners showed that 20 g/day colostrum for 2 weeks reduced exercise-induced intestinal permeability.
DOI 10.1007/s00421-014-2846-9 PMID 24571931 - ColostrumPeer-reviewed study
Bovine colostrum: a review of its immunomodulatory and antimicrobial properties
- Population
- In vitro and animal
- Studied dose
- N/A
- Duration
- N/A
Review summarizing the bioactive components and their mechanisms including immunoglobulins, lactoferrin, and growth factors.
DOI 10.1016/j.jff.2015.02.001 PMID 25772633
Documentation included with your order
DAT Supply is your contracting supplier. Every Private Label order includes the standard documentation for the DAT-supplied finished product, plus launch documentation for your selected market within the agreed scope. Independent lab testing is available on request.
- Product specification Your confirmed formula, active amounts, serving, product configuration and packaging details.Included When your formula is confirmed
- Nutrition & label data Product data, directions, warnings and nutritional / active information needed to prepare your label.Included With your specification
- Artwork review & guidelines We review your artwork against the confirmed product information and provide label guidance before production. You approve the final artwork.Included Before production
- Allergen information Product-specific allergen information based on the confirmed formulation and production information.Included With your specification
- Market launch documentation Documentation prepared for your selected target market to support product launch and applicable notification or filing requirements. Requirements vary by product and market. Government filings and fees, translations, legalisation and additional market- or retailer-specific work are not part of the standard documentation.Included For your selected market
- Batch release & traceability Your DAT finished-product batch / lot reference and the batch release and traceability documentation for the finished order.Included With your batch
- Delivery documentation Packing list and applicable shipment / transport documentation.Included At dispatch
Documents land in your DAT Supply account as your order moves forward, based on the agreed product and scope. Final label use, market filings and product placement remain your responsibility unless expressly included in the agreed scope.
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Frequently asked questions
Can I request a sample before ordering?
Ready-to-ship samples of selected production-ready formulas are on the Samples page while in stock — not every product has one. To test a different flavour, colour or shape, configure this product; where the product offers a Personalization Sample, you can order one of that exact configuration at the review step. Samples are paid upfront, and you do not need an account to start.What is the MOQ?
Minimum order quantities for Dog Calming Soft Chews are set up front, not quoted: from 1,000 units in PET bottle. Larger runs of the same formula stay Private Label, as a volume quote. A change to the formula itself is different: Formula Adaptation production starts from 3,000 units per SKU; the minimum is fixed for each format.What packaging is available?
Packaging for this format: PET bottle. Standard pack size for this product is 60 pet soft chew per pack. More options open up at higher volumes, and you pick your pack when you build your product.Can I customise flavour, colour or shape?
Yes — the flavour, colour and existing shape options this format supports are choices you make when you build your product, at the same unit price and with no setup fee. Where the product offers a Personalization Sample, you can test them first. The formula stays the same. Changing the actives or the dosage means Formula Adaptation instead, which starts higher; claims work is a Custom Project.Who produces and supplies this product?
DAT Supply is your contracting supplier for the products it supplies. We manage the product, production and documentation workflow. The country of manufacture is confirmed for the specific products you choose.What documents are provided?
DAT Supply is your contracting supplier, and every Private Label order includes product specification, nutrition & label data, artwork review & guidelines, allergen information, market launch documentation, batch release & traceability and delivery documentation for the DAT-supplied finished product. Each one lands in your account at the point it exists — the specification when your formula is confirmed, the batch documents with your batch. Independent lab testing is available on request.How long does production take?
Standard production lead time is approximately 8 weeks after formula/specification, artwork and payment are approved. Shipping/transit is additional.What happens after I place an order?
Your order moves through the standard DAT Supply stages — sample, configure, approve artwork and specification, produce, deliver. Live order progress and every released document appear in your DAT Supply account, not on this public page. How ordering works →
Have questions?
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