West Virginia: Immunity private label

West Virginia has Charleston as its capital and Charleston as its largest commercial city, serving a population of 2 million. Key cities include Charleston, Huntington, Morgantown, Parkersburg. The state's distinctive supplement footprint is anchored around the Charleston metro DTC corridor (small but stable). On the supplement industry signal: Energy industry transition + emerging DTC adjacency. West Virginia is a small but stable Appalachian fulfilment market. For brand owners briefing DAT Supply, West Virginia is treated as a US-market launch operating under federal DSHEA rules: the brand owner is the responsible label holder, the product is manufactured under DAT's documented quality process, and any state-specific labelling requirement is reviewed at the artwork gate. Logistics typically run through the Charleston regional intermodal complex, which DAT coordinates as part of a single project alongside manufacturing, documentation and ingredient sourcing. Where the brand owner has multi-state ambitions, neighbouring markets are listed in the internal links below for a single artwork project covering the wider region.