Vitamin D3 (Cholecalciferol)
Fat-soluble vitamin (cholecalciferol) widely used in immune and bone-positioned formulations.
- Type
- Supplement
- Measured in
- mg
At a glance
- Format suitability
- Reviewed for powder sticks, functional jellies and pet soft chews — confirmed per project.
D3's place among this catalogue's vitamins
Vitamin D3 — cholecalciferol — is a fat-soluble active — unlike water-soluble B vitamins such as B6 and B12, which live in energy and B-complex stacks — and the catalogue describes it as widely used in immune and bone-positioned formulations, a different physiological register entirely.
Its claim ceiling covers more ground than either B vitamin's: three EU-permitted claim lines — a contribution to the normal function of the immune system, to the maintenance of normal bones, and to the normal absorption and utilisation of calcium and phosphorus. That is a settled, three-part claim set spanning two distinct positioning territories, immune and bone, rather than a single theme. Like pyridoxine, D3 is filed as a general supplement with no named family, so its catalogue identity rests on that description and claim set rather than on a family label.
Why brands use Vitamin D3 (Cholecalciferol)
Vitamin D3 (Cholecalciferol) is a supplement input commonly considered across multiple positionings. On DAT Supply briefs it is most often considered for Daily multivitamins, Immune gummies and Kids gummies — the exact positioning is set by the brand brief and reviewed against the target market’s claim rules. Editorially we frame it around Contributes to the normal function of the immune system (EU permitted claim), Contributes to the maintenance of normal bones (EU permitted claim) and Contributes to the normal absorption/utilisation of calcium and phosphorus (EU permitted claim), using only EU 432/2012- or DSHEA-compatible wording for the final pack copy. Format-wise we have considered Vitamin D3 (Cholecalciferol) for powder stick, jelly and pet soft chew; the per-format formulation notes below describe the live constraints (taste, payload, stability, packaging) we tune in the formulation pass. Sourcing form (extract ratio for botanicals, salt or chelate form for minerals, free-form vs ester for amino acids) is reviewed against the brief, with documentation matched to the target market’s import rules. Inclusion rate and claim wording are reviewed per project — we don’t publish off-the-shelf doses.
How we use Vitamin D3 (Cholecalciferol) in formulas
A public-safe formulation reference — how this active behaves in our formats, common pairings and handling notes. Final formulation, dose and on-pack copy are confirmed per project.
- Heat stable
- Limited — use coated forms
- Vegan supply
- Project-specific
EU-authorised health claims
EU-authorised wording for this ingredient is reviewed per project against Reg. 1924/2006 and the authorised list under Reg. 432/2012. No final claim wording is implied by this page.
Vitamin D3 (Cholecalciferol) is reviewed against the target market’s claim posture: in the EU we check the 432/2012 authorised list and any country-level rules; UK rules track EU post-Brexit. For the US market, DSHEA structure-function wording applies with the FDA disclosure. We do not reuse EU wording on a US label or vice versa — pack copy is rewritten per market and confirmed per project.
Authorised at ≥15% NRV per daily serving. Claim wording must appear verbatim on consumer packaging. DAT reviews final pack copy per project against EU 1924/2006 and the authorised list under EU 432/2012.
