Scope the project
You tell us what you want to make. It is scoped against actives, dose logic, format and the market you sell in — the development direction is agreed before any bench work starts.
DAT Supply
Build a custom supplement from 10,000 units.
For new formulas, formats, packaging or larger production programs. Submit your project and we'll review the production requirements before the next step.
- Minimum production
- 10,000 units/SKU
- Lead time
- From 8–12 weeks
- Markets
- EU · UK · US
The boundary
If the formula, format or mould changes — ingredients, dosage, actives, claims or a new shape — it is a custom project. Scoped first.
Personalising flavour, colour or shape on an existing formula is not a custom project — it is reviewed as part of a normal order.
What's included
What a custom project covers
Every custom project follows the same structure. Complex active stacks, novel matrices and claims-sensitive work simply carry a wider development scope.
Scope & formula direction
What you want to make is scoped against actives, dose logic, format and the market you sell in. The development direction is agreed before any bench work starts.
Feasibility review
Feasibility is reviewed before anything is committed — format fit, active load, stability outlook and positioning for the market you sell in. It is part of scoping your project, not a separate product to buy first.
Sampling and iterations
Development samples are produced against the agreed direction, shipped and tracked in your DAT Supply account. How many iterations a formula needs is set by the scope, not by a fixed allowance.
Development timelines are scoped with your project; production runs 8–12 weeks after formula sign-off.
How it runs
How development runs
Four stages, in the order you meet them. Nothing is developed before the scope and the quote are agreed, and nothing moves forward until the stage before it is signed off.
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Stage 01 -
Stage 02 Review feasibility
Format fit, active load, stability outlook and positioning are reviewed before anything is committed. Feasibility is part of scoping your project, not a separate product to buy first.
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Stage 03 Sample and iterate
Development samples are produced against the agreed direction, shipped and tracked in your DAT Supply account. How many iterations a formula needs is set by the scope.
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Stage 04 Sign off into production
Once the formula is signed off it moves straight into a production order in the same workspace — specification, label review, production, batch release and delivery.
Which option?
Only bespoke changes need a custom project
Most launches do not. The private-label catalogue is production-ready, and approved project-specific personalisation is reviewed inside a normal order.
CatalogueMost launches
Private label
A production-ready catalogue formula with your brand on it. Flavour, colour, sweetness profile and packaging are set as you configure the product.
- Minimum order
- From 1,000 units
- Lead time
- From 8–12 weeks
- Formula
- Already developed
Development
Custom project
A formula, format or mould developed to your specification — a different active stack, dosage, ingredient system, claim direction or a new shape.
- Production from
- 10,000 units
- Timeline
- Agreed at scoping
- Formula
- Developed to your spec
Personalising flavour, colour or shape on an existing formula is not a custom project — it is reviewed as part of a normal order.
Commercial framework
How a custom project is priced and sized
Scope first, then a quote against that scope. Nothing is developed before both are agreed.
- Development cost
- Quoted against the agreed scopeThere is no package price. Feasibility and formulation scope are agreed first, then a quote is issued against that scope.
- Production minimum
- Confirmed after scopeProduction is generally from 10,000 units; exact MOQ is confirmed during feasibility and depends on product format, formulation and ingredient sourcing.
- Development timeline
- Agreed at scopingSet by what you are making and the technical work it needs.
- Production lead time
- From 8–12 weeksFrom formula sign-off, once the project moves into a production order.
- Unit pricing
- Resolved in your accountShown once your account and company profile are in place, set by formula, packaging, quantity and destination.
Documentation & sign-off
What you approve, and what you carry
Responsibilities
A custom project produces a formula you sign off before anything moves into production. From that point the project runs as an ordinary production order in the same workspace — specification, label review, production, batch release and delivery, with documentation released by stage.
DAT Supply does
- Scopes the project against actives, dose logic, format and target market
- Reviews feasibility before anything is committed
- Produces and ships development samples against the agreed direction
- Releases specification, label, packaging and batch documentation by stage
Brand owner does
- Agrees the development scope and the quote issued against it
- Signs off the formula before it moves into production
- Remains the food business operator and importer of record on pack
- Owns final label claims and market compliance for the market sold in
FAQ
Custom formulation questions
When do I need a custom project?
Whenever the formula, format or mould itself changes: a different active stack, dosage, ingredient system, claim direction, a new shape or a product that is not in the catalogue. Flavour, colour and shape personalisation on an existing formula is reviewed as project-specific personalisation — part of a normal order, not a custom project.
How is a custom project priced?
There is no package price. Feasibility and formulation scope are agreed first — what is being developed, the technical work it needs, sampling and iterations, and the production volume behind it — and a quote is issued against that scope. Nothing is developed before the scope and the quote are agreed.
Is a feasibility review included?
Yes — it is the first thing that happens. Scope, formula direction and basic feasibility are reviewed together: format fit, active load and positioning for the market you sell in. There is no separate feasibility product to buy.
How long does it take?
Development timelines are scoped with your project; production runs 8–12 weeks after formula sign-off. The development phase itself depends on what you are making and is agreed at scoping.
What happens after the formula is signed off?
It moves straight into a production order inside the same client workspace — specification, label review, production, batch release and delivery, with documentation released as you go.
What production volume does a custom project lead to?
Production is generally from 10,000 units; exact MOQ is confirmed during feasibility and depends on product format, formulation and ingredient sourcing.
Start a custom project
Tell us what you are building
We review the project against format, quantity and production requirements before the next step. Custom Formulation starts from 10,000 units per SKU. No account needed.
Production range
That is below our Custom Formulation production range.
Custom Formulation starts from 10,000 units per SKU. Below that, the private-label catalogue is the faster route — production-ready formulas you brand as your own, from much lower minimums. You can also order samples first.
Project received
Thank you — your project is with our team.
We review every project against format, quantity and production requirements before the next step. If it fits, we will reach out to take it forward. No account is needed yet.